by EFK Group | Uncategorized
The ever-changing digital advertising and technology age has created a new and improved way to effectively advertise to your market. Testing the waters to learn what works and what doesn’t work is the biggest challenge for today’s advertisers. Social media...
by EFK Group | Uncategorized
You don’t understand them. You can’t understand them. The truth is, no one gets them, no matter how hard you try, you might be upsetting some of them. So how on Earth do you expect to market to them all? Well it can be done, but it’s extremely challenging....
by EFK Group | Uncategorized
We’ve already seen that digital will overtake everything in our previous article 2016 The Year That Video Took Over, but now we can look at the spending forecasts and see how digital is king. In a forecast by WPP’s GroupM, the world’s largest ad buyer, digital will be...
by EFK Group | Uncategorized
There’s no denying that humanity is relatively obsessed with the concept of the “end of the world.” Between recurring giant-asteroid flicks, television shows riddled with zombies, and glorified depictions of post-apocalyptic worlds, it’s no wonder we have fantasies of...
by EFK Group | Uncategorized
Whether it’s a well thought out greeting card left on the back seat, a beautiful bouquet of roses hanging on for dear life, or empty pockets on February 15th, we each have our own Valentine’s Day traditions. In fact, this day—dedicated to showering our partner with...
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