University Hospital Opens First COVID Vaccine Clinic - EFK Group

University Hospital Opens First COVID Vaccine Clinic

It is a historical moment for New Jersey and the rest of the country as we are witnessing the launch of New Jersey’s first COVID vaccine clinic at Newark’s University Hospital! We’ve been working around the clock with Rutgers New Jersey Medical School and University Hospital to make sure everything is ready for the momentous occasion, which was kicked off on December 15, 2020.

At the beginning of this year, we started a brand refresh project with University Hospital that ended up being paused when the COVID pandemic forced our state to shut down in March. Instead of working on a refreshed identity, we shifted to the communication of pandemic related public health information to the Newark community. As the first wave of the pandemic began to subside, and elective procedures started up again, we reconvened on the brand refresh which we were able to introduce a couple of months ago. From the beginning of the pandemic, we have been optimistically waiting for the day to start assisting University Hospital in the preparation of a vaccine clinic. Now the day has arrived and we are excited to see how this pivotal point in history will unfold over the next few months.

University Hospital can vaccinate 600 people per day starting today with the inoculation of approximately 80 healthcare workers. Gov. Phil Murphy, his wife Tammy, University Hospital President and CEO Shereef Elnahal, State Health Commissioner Judy Persichili, and Essex County Executive Joseph DiVincenzo Jr. were all in attendance for today’s historic event.


This year has redefined the word ‘unexpected’ and has tested us all in many different ways. And while we have all felt isolated, we have still managed to find new ways to be together as a community. Let’s hope the introduction of this new vaccine will help us get a handle on the pandemic and gain some normalcy for 2021!

EFK could not be more proud to be a supporting partner to both University Hospital and Rutgers New Jersey Medical School.