Uncategorized Archives - Page 4 of 5 - EFK Group

How Facebook’s New Algorithm Works

Facebook is causing ripples in the news again, but that’s not anything new. They changed their algorithm again, except this change is a swift and deadly blow to many businesses that rely on Facebook. The social media platform has had its ups and downs, but even today,...

Brands Power Up With Pokémon Go

There is no escaping them. Pokémon are everywhere and they’re invading more than our world, but also our childhood dreams. At this point you’ve heard of Pokémon Go and if not then you’re lying. Niantic’s greatest achievement has literally taken over the world and the...

Leap into Virtual Reality

VR is huge. Like the whole world in your hands, huge. Virtual reality is taking the world by storm and really blowing people away. Multiple brands have jumped aboard the VR ship and the engaging experiences have thousands of people frantically searching for cardboard...

Emojis are Better than a Thousand Key Words

Targeted Advertising has a new, unique tool to better engage with people based on their sentiments, passions, and hunger-driven food emoji use Oxford Dictionary’s word of the year in 2015 was emoji —an odd “word” to be picked by an institution whose members have...

Working with Prospective Students

Do you want to reach a new generation of students in a meaningful and actionable way? EFK has the key to unlock the minds of prospective students and parents through a proven strategic process. See our short guide here and contact us to learn more. MORE NEWS Emojis...

The Ad-Block War

The ad-block war is escalating. The most recent news is that Yahoo Mail was testing on shutting out users with ad-block on. Before that, iOS9 release of ad block technology has been the first from a mobile behemoth. Ad blockers for smartphones are gradually gaining...